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We Are Data: Algorithms and the Making of Our Digital Selves
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Review
“We Are Data spells out the implications of being made of data in the digital age: our new ‘algorithmic identity.’ John Cheney-Lippold shows how algorithmic logics that undergird the architecture, regulation, monetization, and uses of the Internet have changed the nature of human experience and identity. Through witty and accessible examples, he eloquently lays out the social and political consequences of transcoding lived identity into measurable types in our new world. Clearly written, carefully researched, timely and intelligent, We Are Data is a compelling and much-needed book.”-Alexandra Juhasz,Chair, Film Department, Brooklyn College“This book sparkles with brilliant insights. It offers us tools and a vocabulary through which we can think about the layers of identities that our data-conjured ghosts inhabit. I don’t think I fully grasped the complexity of what these clouds of commercial data did with us and to us until I read We Are Data.”-Siva Vaidhyanathan,author of The Googlization of Everything―and Why We Should Worry“The text moves beyond overdone topics of online privacy to look at how the lack of privacy of our data impacts identities… It is the most appropriate for social science researchers and students.”-Choice"A heady and rewarding explanation of our lives in the data age. [Cheney-Lippold's] discussion of privacy...will fascinate many. Essential reading for anyone who cares about the internet's extraordinary impact on each of us and on our society."-Starred Kirkus Reviews“We Are Data is a gem!... This finely crafted book should help us to take a giant collective leap forward."-International Journal of Communication"We Are Data shows us just how powerful data can be and how that data affects who we are and who we can be. Cheney-Lippold addresses how data is (and always has been) a part of our lives through the discussion of categorization, control, subjectivity, and privacy."-Technical Communication“John Cheney-Lippold’s deft examination of ‘measurable types’—the categories by which we are known and assessed, based on our data—sheds light on contemporary society’s encounter with information systems to scrutiny, and with those eager to identify us for their own ends. We Are Data goes beyond naming possible harms. It helps us think differently about what it means to be ‘seen’ by marketers, algorithms, or the NSA as members of shifting categories—identifications that structure us and our encounter with the world, but that we have little power to shape.”-Tarleton Gillespie,author of Wired Shut: Copyright and the Shape of Digital Culture"If knowledge is indeed the means by which we can begin to challenge the digital status quo, then Cheney-Lippold has done much to forearm us by so capably elucidating the problem."-LSE Review of Books“We Are Data is an inspiring and thought-provoking book to read, especially for those interested in the social, political, and cultural aspects of data. It draws on a wide range of well-known literature in the field of Internet and algorithm studies and further engages deeply with the philosophical aspects of the presented themes.”-Mobile Media and Communication
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About the Author
John Cheney-Lippold is Assistant Professor of American Culture and Digital Studies at the University of Michigan.
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Product details
Hardcover: 320 pages
Publisher: NYU Press (May 2, 2017)
Language: English
ISBN-10: 1479857599
ISBN-13: 978-1479857593
Product Dimensions:
6.3 x 1.3 x 9 inches
Shipping Weight: 1.5 pounds (View shipping rates and policies)
Average Customer Review:
3.2 out of 5 stars
7 customer reviews
Amazon Best Sellers Rank:
#377,339 in Books (See Top 100 in Books)
The topic is certainly important, and any attempt at transparency is welcome. But the writing is so dense and esoteric it is almost unreadable. The author may know his stuff, but he needs to take a writing course. I wonder if he had an editor. I watched the author on CSPAN giving a talk about his book. He speaks about as well as he writes. Buyer beware.
This book addresses the very important contemporary topic of big data, social analytics, digital privacy and artificial intelligence algorithms.The book is highly readable, and the thoughts are well laid out. I find it a must read for everyone interested in those topics.
We all know that web services sell data from our use of the internet. But how do they make that data useful to anyone? That is the purpose of We Are Data. It laboriously elucidates the often arcane machinations of the Googles and Facebooks of the world. At bottom, there is an algorithm, a mathematical construct, ever tweaked to reflect new realities, so you can’t pin it down from one day to the next. Algorithms spit out decisions based on your individual clicks, searches, e-mail, contact lists and chats. They decide who you are in order to appeal to data purchasers. According to your activity and location, it might classify you as a man even though you are a woman, old though you are young, black though you are white, and so on. You could be gay one day and straight the next. Doesn’t matter. Your activity and location is just a commodity for sale in bulk.Web services structure the raw data into algorithmically constructed data objects, according what is useful to clients. It could be ‘terrorist’ for the NSA for example. (There are two kinds of beings in the world – those without quotation marks, and those with, the latter being cyber constructs). Facebook’s ‘terrorist’ could be completely different from Google’s. It’s purely a convenience for the sake of the buyer, be it TSA or Starbucks.Everything is monetized (but you receive none of it). The dictum is that if it is not in principle measurable, or if it is not being measured, it doesn’t exist. Individuals cease to matter. They become dividuals, the cyber distillation of the data they generate.We Are Data is a missing link in the chain of how the world operates. it is also quite dense and dry. There are precious few examples of how real people are affected. It is however, festooned with empty when not totally meaningless references to Michel Foucault. Just name dropping, while adding zero insight. I would say he is mentioned about 40 times. In places, We Are Data reads like it was written by an algorithm. But just when you want to give up, Cheney-Lippold sends a missile across the bow: â€Almost everything that is algorithmic is a lie.†I wish he would have led with that instead of his 40 page intro. It would have been a much more dynamic book.So the bad news is privacy is non-existent. Irretrievable. Gone forever. The good news is nobody wants to know who you really are anyway. Just keep clicking.David Wineberg
This book was so poorly written that I’m shocked a publisher even touched it. The author makes no attempt to explain these esoteric concepts in a comprehensible way, that I suspect he has no idea what he’s talking about. Some of his assertions are flat out wrong and show a deep misunderstanding of logic. Waste of time and money.
The author is a suspended professor at University of Michigan. He wrote a letter of recommendation for a female student and then withdrew it after finding out she wanted to go to Tel-Aviv University. Google his name for the full story.
Great the book, great the package.
this book is totally inspiring. everyone should read it!
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